Tripp Lite
1111 W. 35th Street
Chicago, IL 60609
1 773.869.1774
1 773.869.1329
presaleshelp@tripplite.com

Tripp Lite Privacy and Cookies Policy

Tripp Lite values your privacy. This Privacy and Cookies Policy ("Privacy Policy") will aid you in understanding how Tripp Lite ("Tripp Lite") collects, uses, shares, and safeguards the personal information you provide while visiting our website ("Site"), as well as when we interact with our business partners and distributors through trade shows, conferences, and other offline means ("Personal Data"). Protecting your privacy is important to Tripp Lite.

Summary of Key Points

Collection We collect your name, work contact details, account username, password, and other Personal Data related to our commercial relationship. Click here to learn more.
Use We use Personal Data to respond to inquiries, register a new product, manage accounts and maintain business operations, to provide relevant marketing, and to fulfill other business and compliance purposes. Click here to learn more.
Sharing We share Personal Data as necessary to provide our services to you, respond to requests, and to fulfill other business and compliance purposes. Click here to learn more.
Marketing choices You have control over how we use Personal Data for email marketing. Click here to learn more.
Cookies We use cookies on our Site, and provide choices on use of certain cookies, including third party targeting and advertising cookies. Click here to learn more.
Data subject rights You have certain rights to request access, rectification, deletion, or other actions regarding your Personal Data where required by applicable law. Click here to learn more.
Data security We maintain reasonable technical and organizational measures to protect Personal Data from loss, misuse, alteration, or unintentional destruction. Click here to learn more.
Cross-border data transfers We provide appropriate protections for cross-border transfers where required by law. Click here to learn more.
Other issues We provide other information in this Privacy Policy about: (i) the legal basis for collecting and processing Personal Data, (ii) the consequences for not providing Personal Data, (iii) automated decision-making, (iv) do-not-track (DNT) signals, (v) data retention, (vi) links to third party websites; and (vii) changes to this Privacy Policy. Click here to learn more.
Contact us Please contact us as detailed below with any questions. Click here to learn more.

Collection of Personal Data. We collect the following categories of Personal Data:

  • Basic Data: Name, title, company, phone number, mailing address, email address, and Tripp Lite account password, and any other Personal Data that you submit to us during the course of correspondence with us.
  • Registration Data: Registrations to sites or new products or services.
  • Marketing Data: Participation in promotions, trade shows, and conferences, product or service interests, email offers, survey and questionnaire responses, and preferences.
  • Device Data: Computer Internet Protocol (IP) address, cookies and other data linked to a device, and data about usage of our Site (Usage Data), which we do not consider Personal Data except where required by applicable law.

Use of Personal Data. We use the above categories of Personal Data for the following purposes:

Purpose of Use Categories of Personal Data
Correspond with us with service and support questions Basic Data, Registration Data, and Device Data
Register at a site or a new product or service Basic Data, Registration Data, and Device Data
Manage your accounts and maintain our business operations Basic Data, Registration Data, and Device Data
Make our Site more intuitive and easy to use Device Data
Protect the security and effective functioning of our Site and information technology systems Basic Data, Registration Data, and Device Data
Provide relevant marketing for products, services, and offers Basic Data, Registration Data, Device Data, and Marketing Data
Address our compliance and legal obligations and exercise our legal rights Basic Data, Registration Data, and Device Data

Sharing of Personal Data. We may share Personal Data with: (i) Tripp Lite Business Units: as necessary for the purposes identified above. The list of business units is available upon request; (ii) Service Providers, Partners, and Distributors: such as email marketing service providers, as well as distributors and partners for purposes of selling Tripp Lite products or providing services, who we require to provide reasonable security for Personal Data and to only use your Personal Data on our behalf; (iii) Business Reorganization: we may share Personal Data in connection with a corporate reorganization, sale, or merger of company assets or transition to another service provider; and (iv) Mandatory Disclosures and Legal Rights: we may share Personal Data in order to comply with any subpoena, court order or other legal process, or other governmental request. We may also share Personal Data to establish or protect our legal rights, property, or safety, or the rights, property, or safety of others, or to defend against legal claims. Please contact us below for any questions about these third party disclosures.

Marketing Choices. Tripp Lite provides you with the option to decline to receive email offers. Although most customers tell us they appreciate receiving notice of these opportunities, we recognize the importance of providing you with choices. All email offers that you receive from Tripp Lite will contain information on how to decline future emails.

Cookies. We use and allow certain trusted partners to use cookies, web beacons, and similar tracking technologies (collectively, "cookies") on our Site.

What are cookies?
Cookies are small amounts of data that are stored on your browser, device, or the page you are viewing. Some cookies are deleted once you close your browser, while other cookies are retained even after you close your browser so that you can be recognized when you return to a website. More information about cookies and how they work is available at www.allaboutcookies.org.

How do we use cookies?
We use cookies to provide the Site and services, gather information about your usage patterns when you navigate this Site in order to enhance your personalized experience, and to understand usage patterns to improve our Site, products, and services. We also allow certain trusted partners to place cookies on our Site in order to collect information about your online activities on our Site over time and across different websites that you visit. This information is used to provide advertising tailored to your interests on websites you visit, also known as interest based advertising, and to analyze the effectiveness of such advertising. For example, if you recently viewed a UPS system, you may be more likely to see an ad for a Tripp Lite UPS system on another website you may visit. See below for the choices you have.

Cookies on our Site are generally divided into the following categories:

  • Strictly Necessary Cookies: These are required for the operation of our Site. They include, for example, cookies that enable you to register your new product or register your products for warranty. These cookies are session cookies.
  • Analytical/Performance Cookies: These allow us to collect anonymous and aggregated statistics on the use of our Site. This helps to improve how our Site works, for example, by ensuring that users can find what they are looking for easily. These cookies are session cookies. We use Google Analytics, and you can see below for how to control the use of cookies by Google Analytics.
  • Functional Cookies: These improve the functional performance of our Site and make it easier for you to use. For example, cookies are used to remember your language, previously viewed products and certain page preferences such as sort order. These cookies qualify as persistent cookies, because they remain on your device for us to use during your next visit to our Site.
  • Targeting Cookies: These record your visit to our Site, the pages you have visited and the links you have followed to recognize you as a previous visitor and to track your activity on the Site and other websites you visit. These cookies qualify as persistent cookies, because they remain on your device for us to use during your next visit to our Site.

What are your options if you do not want cookies on your device?
You can review your Internet browser settings, typically under the sections "Help" or "Internet Options," to exercise choices you have for certain non-essential cookies. If you disable or delete certain non-essential cookies in your Internet browser settings, you might not be able to access or use important functions or features of this Site, and you may be required to re-enter your log-in details.

To learn more about certain cookies used for interest based advertising by third parties, and to exercise certain choices regarding such cookies, please visit the Digital Advertising Alliance, Network Advertising Initiative, Digital Advertising Alliance-Canada, European Interactive Digital Advertising Alliance. Please note you may still receive advertisements from the relevant ad network you opted out of, but the ads will not be tailored to your interests. To learn more about the use of cookies for Google analytics and to exercise choice regarding such cookies, please visit https://tools.google.com/dlpage/gaoptout.


Data Subject Rights. Where required by applicable law, you have the right to obtain confirmation that we maintain certain Personal Data relating to you, to verify its content, origin, and accuracy, as well as the right to access, review, port, delete, block or withdraw consent to the processing of certain Personal Data (without affecting the lawfulness of processing based on consent before its withdrawal), by contacting us as detailed below. In particular, you have the right to object to our use of your Personal Data for direct marketing or certain cookies. Contact us below for more details. Please note that we need to retain certain Personal Data as required or permitted by applicable law.

Data Security. We maintain reasonable technical and organizational measures to protect Personal Data from loss, misuse, alteration, or unintentional destruction. However, no security measure can guarantee against compromise. You also have an important role in protecting your Personal Data. You should not share your username and password with anyone, and you should not re-use passwords across more than one website. If you have any reason to believe that your username or password has been compromised, please contact us as detailed below.

Cross-Border Data Transfers. If you are located outside of the United States, you should know that the information you provide to us is being transmitted to the United States, which may not be as protective as the laws in your country. To the extent permitted by applicable law, your use of the Site or provision of any Personal Information constitutes your consent to the cross-border transfer of Personal Information and the other activities identified in this Privacy Policy. We otherwise take steps to securely maintain Personal Information transferred to the United States.

Other Issues.

(i) What is the legal basis of processing?

Some jurisdictions require an explanation of the legal basis for collecting and processing Personal Data. We have several different legal grounds on which we collect and process Personal Data, including: (i) as necessary to perform a transaction (such as when we respond to your requests or register a new product); (ii) as necessary to comply with a legal obligation (such as for recordkeeping for consumer protection or tax purposes); (iii) consent (such as for direct marketing or certain cookies); and (iv) necessary for legitimate interests (such as when we act to maintain our business generally, including maintaining the safety and security of the Site). With respect to legitimate interests, we typically collect and process limited Personal Data about partner and distributor contacts and other individuals acting in their business capacities, as part of our overall effort to reduce the privacy impact on individuals.

(ii) What are the consequences of not providing Personal Data?

You are not required to provide all Personal Data identified in this Privacy Policy to use our Site or to interact with us offline, but certain functionality will not be available if you do not provide certain Personal Data. If you do not provide certain Personal Data, we may not be able to respond to your requests, register your new product, or provide you with marketing that we believe you would find valuable.

(iii) Do we engage in automated decision-making without human intervention?

We do not use automated decision-making without human intervention, including profiling, in a way that produces legal effects concerning you or otherwise significantly affects you.

(iv) Does the Site honor do not track ("DNT") signals sent via browsers?

Since there is not a standard in the marketplace, we currently do not respond to DNT signals at this time.

(v) How long do we retain Personal Data?

We typically retain Personal Data related to marketing activities for as long as you accept marketing communications from us, and upon request, we will securely delete such data in accordance with applicable law. For Personal Data that we collect and process for other purposes, as described above, we typically retain such Personal Data for no longer than the period necessary to fulfill the purposes outlined in this Privacy Policy, and as otherwise needed to address tax, corporate, consumer protection, compliance, litigation, and other legal rights and obligations.

(vi) Are third party websites governed by this Privacy Policy?

This Site contains links and references to other websites administered by unaffiliated third parties, including resellers and distributors of Tripp Lite products and social media networks. This Privacy Policy does not apply to such third party websites. When you click a link to visit a third party website, you will be subject to that website's privacy practices. We encourage you to familiarize yourself with the privacy and security practices of any linked third party websites before providing any Personal Data on those websites.

(vii) How will we handle any changes to this Privacy Policy?

We may update this Privacy Policy from time-to-time as our services and privacy practices change, or as required by law. The effective date of our Privacy Policy is posted below, and we encourage you to visit our Site periodically to stay informed about our privacy practices. We will post the updated version of the Privacy Policy on our Site, and ask for your consent to the changes if legally required.

Contact Us. If you have questions or comments regarding this Privacy Policy or our privacy practices, please contact us at privacy@tripplite.com. You may also have a right to lodge a complaint with a data protection supervisory authority.

Effective Date: May 25, 2018

Clear List

Need help with your purchase?
We're always available to help with questions, including product selection, sizing, installation and product customization. Call us at 1 773.869.1774 or email presaleshelp@tripplite.com.